# Surf shop catalog template for boards, wetsuits and beach days

> Surf shop catalog template for boards, wetsuits and beachwear: real surf photos, a wetsuit size guide, demo day and sale pages. Start building for free.

- Template: Surf & Beach (Design kit)
- Web page: https://www.easycatalog.com/catalog-templates/surf-beach
- Pages: 27
- Cover designs: 7
- Product grids: 2×2 → 4×5
- Outputs: PDF + flipbook
- Made for: Shoppers and retail customers
- Fonts: Varela Round, Nunito Sans, Pacifico
- Paper: A4, Letter or A5 · portrait or landscape
- Output: Print PDF up to 300 DPI (CMYK, bleed) · online flipbook
- Use it: https://www.easycatalog.com/app/register?template=surf (free plan available; all templates are included on every plan)
- Shopify app: https://apps.shopify.com/easy-catalogs

## About this template

This surf shop catalog template looks like the summer issue of a small surf magazine. Varela Round headings, Nunito Sans text and a Pacifico script sit on warm sand pages with deep sea-green type and a coral accent. Seven covers include a swell-season poster, a winter suit issue and a sticker cover with free shipping and board bag badges, while board-shaped motifs and notes on swell, wind and water temperature run through the pages. The shop in the sample text, a Byron Bay shaper, is invented.

Built for retail, it turns a shop's range into something customers want to flip through: boards with length, width and volume, suits by thickness and size, boardshorts, swim and beach life. Import from Shopify by collection and products land on white pages or in mosaic layouts around a featured board, with sale prices shown next to compare-at prices. Customers can shop straight from the retail flipbook through Shopify checkout, and printed copies work at the counter and at beach events.

## Best for

- Surf shops selling boards, wetsuits, boardshorts and beach gear
- Board shapers and small surf brands with a retail store
- Summer catalogs with a wetsuit sale and a demo day on the beach
- Surf schools and rental shops listing boards, suits and repairs
- Coastal stores mixing surf hardware with swim and beach life

## Pages in this template

**7 cover designs** (pick one for your catalog): Front cover, Cover · band, Cover · framed, Cover · poster, Cover · split, Cover · magazine, Cover · sticker

**20 designed pages** (use any, in any order): Welcome / About, Contents, Collection Divider, Lookbook / Photos, Featured Product, Brand Story, Meet the Team, How to Order, Best Sellers, Promo / Sale, By the Numbers, Event / Launch, Testimonials, FAQ, Size / Spec Guide, Care Instructions, Contact / Info, Notes / Terms, Framed Blank, Back Cover

**Product pages**: 3 × 3 grid, 2 × 2 grid, 4 × 4 grid, Line sheet — products are imported from Shopify, CSV, WooCommerce or a product feed and fill these layouts automatically.

## Highlights

### Size guide for suits, boards and shorts (Size / Spec Guide page)

A wetsuit chart lists height, weight and chest for each size in metric and imperial, measured over swimwear, followed by board volume by rider weight and boardshort waist sizes. Customers shopping online are more likely to choose the right size.

### Featured board with full specs (Featured Product page)

One board gets a whole page: shape notes, length, width and thickness in imperial and metric, fin setup and price, with the board bag included. Use it for your hero board or a new model.

### Demo day on the beach (Event / Launch page)

An invitation to try 30 boards on the sand one morning gives date, time and place, a chat with the shaper and the new suits to test. Change the date and the beach, and it works for any launch or open day.

### Wetsuit sale page (Promo / Sale page)

A two-week sale takes 20% off every wetsuit, with a code, dates and the small print about rental suits and stock. Swap the product, discount and dates for any seasonal promotion.

## What surf shoppers look for in a surf shop catalog

1. **Give every board its dimensions and volume** — Surfers choose boards by length, width, thickness and volume in liters, plus fin setup and tail shape. Print all of them on the product page, and add a line on who the board suits, such as small-wave days or beginners moving on from a foam board.
2. **Match wetsuits to water temperature** — Customers often ask which thickness they need. Add a simple guide, for example a 3/2 for mild water and a 4/3 with boots and hood for colder months, and list entry type, seams and sizes. Local water temperatures by season make the advice concrete.
3. **Show sizes for boardshorts and swim** — List waist sizes and outseam length for boardshorts, dress or cup sizes for swim, and how much the fabric stretches. Online shoppers rely on these details, and a clear chart reduces returns on the summer items a surf shop sells most.
4. **Plan around swell and holiday seasons** — Beach gear peaks in summer, but wetsuits sell as the water cools. Release a summer catalog with boardshorts and beach life before the holidays, and a wetsuit edition before winter. A sale page with firm dates gives customers a reason to come in.

## How it works

1. **Pick this template** — Open Surf & Beach in EasyCatalog and choose the cover and the pages you want — every page is optional and editable.
2. **Add your products** — Import from Shopify in one click, or upload a CSV, connect WooCommerce or a product feed. Your products fill the product pages automatically.
3. **Download or share** — Export a print-ready PDF (up to 300 DPI, CMYK and bleed for print shops) or share an online flipbook with a built-in order form.

## FAQ

### Is the Surf & Beach kit set up for retail customers?

Yes. The sample copy speaks to shoppers, with prices including tax, a free shipping threshold, a demo day and a wetsuit sale. Share it as a retail flipbook so customers check out on your Shopify store, or as a showcase flipbook if you only want to present the range.

### Can I change the currency and sizes in this surf catalog?

Yes. The sample uses Australian dollars with metric and imperial sizes, but you can choose any of 28 catalog currencies and edit every chart. Board lengths, volumes and wetsuit sizes on the designed pages are ordinary text and table cells you can rewrite.

### What should a surfboard listing include?

Length, width and thickness, volume in liters, fin setup and tail shape, construction such as PU or epoxy, the wave size and rider level it suits, and whether fins come with it. Photos of the deck and bottom help, and so does a note on whether a board bag is included.

### When should a surf shop release its summer catalog?

A few weeks before the warm season and school holidays, when families plan beach trips and new surfers buy their first board. In the southern hemisphere that is late spring, around November; in the northern hemisphere, around May. Follow up with a wetsuit edition before the water cools.

## Design details

- Colors: #f7f2e8, #12343b, #ec6a4f, #d8ece7, #0d3d47, #4f6b6e
- Fonts: Varela Round, Nunito Sans, Pacifico

## Related templates

- [Surf & Coast](https://www.easycatalog.com/catalog-templates/surf-coast) — Classic template set
- [Coastal Blue](https://www.easycatalog.com/catalog-templates/coastal-blue) — Classic template set
- [Summer Collection](https://www.easycatalog.com/catalog-templates/summer-collection) — Campaign template
- [Pool & Spa](https://www.easycatalog.com/catalog-templates/pool-spa-classic) — Classic template set
- [Pool & Spa Premium](https://www.easycatalog.com/catalog-templates/pool-spa-premium) — Premium industry template
- [4th of July Sale](https://www.easycatalog.com/catalog-templates/4th-of-july-sale) — Campaign template

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All catalog templates: https://www.easycatalog.com/catalog-templates · Site summary for AI tools: https://www.easycatalog.com/llms.txt · Updated 2026-10-13