Soft Blush — a pink catalog template with romantic script titles
Soft Blush pairs a blush pink page and soft circles with flowing Great Vibes script titles. A pink catalog template for beauty, bridal, baby and gift brands that sell to boutiques.
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All 7 pages
Cover, welcome letter, contents, how-to-order terms, a section divider, a wholesale order form and a back cover. Your product pages are added between them in the same fonts and colors.
About the Soft Blush template
Soft Blush is a pink catalog template with a romantic, handwritten touch. The page is a pale blush, large soft-pink circles drift off the corners, and the titles Product Catalog, Welcome, Contents and Collection Name are written in Great Vibes script in rose and mauve. Montserrat keeps practical headings such as HOW TO ORDER and Order Form crisp, and Lato sets the body text in a muted mauve.
It suits products sold on charm as much as on specs: skincare, cosmetics, bridal accessories, baby gifts, sweets and stationery. Add your products and they appear in grids or mosaic layouts that you can style in the same blush palette. The welcome letter leaves room for a warm founder's note, the rose-headed order form covers buyers who order on paper, and the online flipbook takes orders through its built-in form.
Best for
- Skincare, cosmetics and nail brands pitching beauty boutiques
- Bridal accessory, favor and gift box suppliers
- Baby gift and kids' boutique collections
- Bakeries and confectioners sending a wholesale list to cafés and shops
- Valentine's Day and Mother's Day ranges sent to gift stores
Pages worth a closer look
Script title over soft pink circles
Product Catalog flows across the cover in rose Great Vibes script, overlapping a small pink circle, while a larger circle bleeds off the right edge. Your brand name sits small at the top and the 2026 edition line below the title.
A warm welcome in handwritten script
The welcome page opens with a script greeting and a short rose rule, then two centered paragraphs and the founder's signature line. Use it for the story behind your products, a note on ingredients or materials, or what is new this season.
Ordering steps on white cards
HOW TO ORDER sits above three white cards on the blush page: emailing an order, minimums and pricing, and delivery and returns. The cards keep the practical details easy to read and separate from the decorative script used elsewhere.
A script thank-you to close
The back page repeats the script lettering for its thank-you line, then invites orders and wholesale questions above your email, phone and rose-colored website link. Soft circles in two corners echo the cover.
What to include in a pink catalog for beauty and gift brands
Use the script for a few words only
Script lettering is lovely at headline size and hard to read below it. Keep Great Vibes for page titles and collection names, and never use it for prices, SKUs, ingredients or terms. If a title runs past four words, set it in Montserrat instead.
Warm up your product photos
On a blush page, cool white photo backgrounds look gray and clinical. Set a warm white balance, shoot on cream, pale pink or soft neutral backdrops, and keep shadows soft. Glossy packaging and glass jars look better under diffused light than with direct flash.
List the details buyers need to stock you
Beauty and gift buyers ask for size or volume, ingredients, shelf life, case pack, barcode and suggested retail price. Put them in the product fields or Shopify metafields so they print on every product, instead of answering the same email for each new stockist.
Lead with sets, bundles and testers
Ready-made gift sets and bundles are easy first orders for a boutique, and testers or display units help them sell through. Place them right after the welcome page, ahead of single items, especially in catalogs sent before Valentine's Day, Mother's Day and the holidays.
Proof pastel colors before printing
Pale pinks shift easily on press and can turn peach or gray depending on paper and printer. Ask your print shop for a proof from the CMYK export before the full run. If the blush prints too strong, adjust the page color once rather than correcting every photo.
From product list to finished catalog
Start with this set
Open Soft Blush in EasyCatalog and recolor it with one of 12 palettes if you like.
Add your products
Import from Shopify in one click, or upload a CSV, connect WooCommerce or a product feed. Your products fill the product pages automatically.
Download or share
Export a print-ready PDF (up to 300 DPI, CMYK and bleed for print shops) or share an online flipbook with a built-in order form.
Questions about this template
Can I replace the script font in Soft Blush?
Yes. Every font is editable, with 112 Google Fonts and 7 system fonts to choose from. You might swap Great Vibes for a lighter script, or for a serif if your brand is more classic, while the pink palette, circles and page layout stay as they are.
Can I print Soft Blush as a small A5 booklet?
Yes. Choose A4, Letter or A5, portrait or landscape, when you download the PDF; A5 makes a compact booklet for gift fairs and boutique counters. Check script titles and small text on a printed proof, and if a print shop will trim the pages, include crop marks and a 3 or 5 mm bleed.
Which products look good in a pink catalog?
Pink suits skincare and cosmetics, fragrance, bridal and wedding accessories, baby and kids' gifts, confectionery, florals and stationery. It works less well for products with strong competing colors, so check that your packaging and photos sit comfortably on blush before you commit.
When should beauty and gift brands send their wholesale catalog?
Shops plan gift seasons well ahead. Aim to have the catalog with buyers by late summer for the winter holidays, by November or December for Valentine's Day and by February for Mother's Day. Follow up with the flipbook link a few weeks before each deadline so reorders come in on time.
Start your Soft Blush catalog
Pick this template, add your products and download a print-ready PDF or share an online flipbook. Free plan available, no card needed.