Campaign template Retail April

Easter gift guide template for baskets, chocolate and spring gifts

A pastel gift guide for gift shops, chocolatiers and toy stores in the weeks before Easter, usually in March or April. Baskets, chocolate, little ones, the spring table and egg hunts each get a chapter, with dates up to Easter Saturday.

Free plan available — all templates are included on every plan. Already have an account? Open it in Templates.

15designed pages
3cover designs
Aprilbest season
PDF + flipbookoutputs
Inside the template

All 15 designed pages

Covers, promotion and product-story pages built for this campaign. Use the ones you need; your product pages are added in the same style.

3 cover designs
Easter Gift Guide — Front cover page
Front cover
Easter Gift Guide — Cover · band page
Cover · band
Easter Gift Guide — Cover · poster page
Cover · poster
12 campaign pages
Easter Gift Guide — Welcome / About page
Welcome / About
Easter Gift Guide — Contents page
Contents
Easter Gift Guide — Collection Divider page
Collection Divider
Easter Gift Guide — Featured Product page
Featured Product
Easter Gift Guide — Best Sellers page
Best Sellers
Easter Gift Guide — Promo / Sale page
Promo / Sale
Easter Gift Guide — Event / Launch page
Event / Launch
Easter Gift Guide — How to Order page
How to Order
Easter Gift Guide — Notes / Terms page
Notes / Terms
Easter Gift Guide — Contact / Info page
Contact / Info
Easter Gift Guide — Framed Blank page
Framed Blank
Easter Gift Guide — Back Cover page
Back Cover
Your products, in this design

Product pages that fill themselves

Import your products and they take this layout automatically — shown here with sample products. Switch the grid any time, from 2 × 2 to 4 × 5 or a one-column line sheet.

Easter Gift Guide — product page, 3 × 3 grid
3 × 3 grid
About this template

About the Easter Gift Guide template

This Easter gift guide template is soft and cheerful: pastel egg shapes are scattered across a cream cover, and an egg-shaped frame with a blue bow holds a photo of a wicker basket full of pastel eggs. Rose pink, duck-egg blue and slate are set in rounded Comfortaa headlines, Quicksand text and a Pacifico script. Other covers show eggs in a straw-lined crate and a cloth bunny in yellow overalls beside a row of pastel eggs.

The sample is written for a basket maker: shoppers pick a basket, add a name tag and get it filled, wrapped and delivered by Saturday. Chapters cover chocolate, little ones, the spring table and the egg hunt. Import your Easter range, show was-prices on reduced baskets, and send the flipbook three or four weeks before Easter, with a printed copy at the till.

Best for

  • Gift shops selling filled Easter baskets with name tags
  • Chocolatiers and confectioners with eggs, bunnies and pastel boxes
  • Toy and children's stores adding plush toys and basket fillers
  • Florists selling tulips and spring table arrangements
  • Egg hunt kits for families, schools and community events
Highlights

Pages worth a closer look

Easter Gift Guide — How to Order page

Basket ordering in four simple steps

Pick a basket and add a name tag, tap to shop, add a free handwritten card, then relax while the order arrives by Saturday. The page turns a custom order into something anyone can manage, with a delivery date attached.

Easter Gift Guide — Featured Product page

The Easter Gift Basket with a was-price

A photo of a woven basket lined with polka-dot cotton and piled with pastel eggs sits beside the price, $48 against $56, and a short list of what makes it special: a reusable basket, pastel chocolate eggs and delivery by Easter Saturday. Calling the basket a keepsake gives the price a reason.

Easter Gift Guide — Event / Launch page

Deadlines up to Easter Saturday

Tiles mark standard delivery, express, in-store collection and Easter Saturday opening hours, plus an e-gift card line for anyone who misses them. Because Easter moves every year, this is the page to update first.

Easter Gift Guide — Promo / Sale page

A free basket with bigger basket orders

A pink starburst over a repeating pattern of little boxes filled with pastel eggs offers a free woven basket with every gift basket order over $60, until Easter Saturday. It rewards the bigger order with something the family can reuse.

Tips

What to include in an Easter gift guide

Check the date every year

Western Easter has a five-week range, from March 22 to April 25, and Orthodox Easter is often a week or more later. Set the publish date, promo end and delivery cut-offs from the actual Sunday each year; a guide planned for an April Easter runs late when Easter falls in March.

Offer baskets at three price points

A small basket for a toddler, a family basket and a deluxe hamper cover most buyers. List exactly what is inside each one, give the size, and offer a build-your-own option with fillers sold separately for parents who want control over sugar.

Protect chocolate in spring weather

Chocolate blooms and melts in warm delivery vans. Ship early in the week, use insulated packaging when temperatures rise, and print allergen information for nuts, milk and gluten on every product. A best-before date reassures buyers who order two or three weeks ahead.

Personalize with names

Name tags, initials on a basket or a child's name piped on a chocolate egg turn a standard basket into a keepsake. Set a cut-off for personalized orders a few days before standard delivery, and show an example photo so parents know how the name will look.

Sell the egg hunt as a kit

Egg hunts happen at home, at schools and at community events. A kit with a set number of fillable eggs, a basket and clue cards saves organizers time. State the egg count clearly and offer refill packs for groups and repeat hunts.

How it works

From product list to finished catalog

1

Pick this template

Open Easter Gift Guide in EasyCatalog and choose the cover and the pages you want — every page is optional and editable.

2

Add your products

Import from Shopify in one click, or upload a CSV, connect WooCommerce or a product feed. Your products fill the product pages automatically.

3

Download or share

Export a print-ready PDF (up to 300 DPI, CMYK and bleed for print shops) or share an online flipbook with a built-in order form.

FAQ

Questions about this template

Which Easter dates does the template use?

The sample is set for Easter 2026 on April 5: standard delivery by April 1, express by April 2, collection on April 3 and Easter Saturday opening until 3 pm. Easter moves each year, so change the dates on the deadline, terms and promo pages before you publish.

Can I list what is inside each basket?

Yes. The feature page already spells out what fills the hero basket, and product pages can show a description under each photo. For baskets sold in several sizes, use a variant table, and use compare-at prices to show was-prices as the sample basket does.

How is the date of Easter set?

Western Easter falls on the first Sunday after the first ecclesiastical full moon on or after March 21, so it lands between March 22 and April 25. In 2027 it falls on March 28, about a week earlier than in 2026, which moves your Easter selling season forward too.

What goes into an Easter basket besides chocolate?

Plush bunnies and chicks, picture books, bubbles, sidewalk chalk, seed kits, small puzzles and spring socks are common fillers. For adults, think tea, honey, candles or a small plant. Mix one treat, one toy and one keepsake for a basket that lasts beyond Easter morning.

Start your Easter Gift Guide

Pick this template, add your products and download a print-ready PDF or share an online flipbook. Free plan available, no card needed.