Easter sale catalog template for toys, plush and basket fillers
A 15-page spring trade sale catalog for toy, plush and gift suppliers stocking shops for Easter baskets. Pastel pages carry a 20% basket-filler offer, tiers up to 30% and an order date two weeks before the holiday.
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All 15 designed pages
Covers, promotion and product-story pages built for this campaign. Use the ones you need; your product pages are added in the same style.
Product pages that fill themselves
Import your products and they take this layout automatically — shown here with sample products. Switch the grid any time, from 2 × 2 to 4 × 5 or a one-column line sheet.
About the Easter Sale template
This Easter sale catalog template is soft and playful: cream pages with mint, pink and lavender purple, rounded Comfortaa headlines and friendly Nunito text. The front cover frames speckled pastel eggs in an egg-shaped window, with drawn tulips and a row of little decorated eggs along the bottom, and egg icons stand in for bullets on the featured product page. A purple band cover and a poster cover give two more ways to open the catalog.
Sample copy for a fictional wooden toy maker fills the pages with basket fillers: plush bunnies, ring stackers, crayons, puzzles and paint-your-own eggs. Import your own toys and gifts and they flow onto white product pages with photo, name, a short description, SKU and trade price, so each item's age range can sit in its description. Share the flipbook in late February or early March so shops can order in time, and print it for spring toy fairs.
Best for
- Wooden toy and plush wholesalers selling Easter basket fillers
- Arts and crafts suppliers with egg-decorating kits and spring activities
- Gift and card shop suppliers with small Easter gifts at low price points
- Toy brands running a March trade sale with order-value tiers
- Spring toy fairs, with printed copies that link to the online catalog
Pages worth a closer look
Calendar for a holiday that moves
Easter changes date every year, and the page says so before listing the dates: March 2 opens the sale, March 20 is the last order for Easter delivery and March 27 ends it, above a photo of speckled eggs in a carton on pink.
Hop to it tier tickets
A green photo scattered with white and pastel eggs heads the page. Below it, perforated tickets in cream and pink list 20% off from $250, 25% from $600 and 30% plus free freight from $1,200, with the code in a pill underneath.
Spring best sellers in four tiles
A carton of colored wooden eggs, a woven basket, paint-your-own eggs and a glitter egg garland each get a square photo with a pink trade-price tag, SKU and recommended retail price. Swap in the four lines your stockists reorder most.
Featured toy with materials listed
A rainbow ring stacker stands tall on the left, while the right side lists trade price, recommended retail price, case of six and bullets for beech wood, water-based paint and a display-ready gift box, next to a purple Save 20% seal.
What to include in an Easter toy and gift catalog
Set the order date from Easter, not March
Western Easter falls anywhere from March 22 to April 25, so a fixed spring date does not work. Set your order-by date about two weeks before Easter weekend, as this template does, and check it every year before sending the catalog. Orthodox Easter often falls later, which matters for stores serving those communities.
Show age grading and safety information
Toy buyers need the age grade of each product and whether it contains small parts unsuitable for children under three. Put the age range in every description, offer test reports on request and keep warning wording consistent. Shops will not stock a toy they cannot answer questions about.
Price basket fillers for the basket
Shoppers fill a basket with several small gifts, so retail prices under $10 or $20 matter more than discounts on large items. Show the recommended retail price beside every trade price, group low-priced fillers in one section, and offer mixed cases so a shop can try several lines at once.
Pick lines that outlast the holiday
Plush bunnies and egg garlands are seasonal, but stackers, puzzles and craft kits sell all year. Say so in the descriptions: a buyer who knows unsold stock can stay on the shelf after Easter will order deeper, and you avoid steep markdowns on your own leftover inventory.
From product list to finished catalog
Pick this template
Open Easter Sale in EasyCatalog and choose the cover and the pages you want — every page is optional and editable.
Add your products
Import from Shopify in one click, or upload a CSV, connect WooCommerce or a product feed. Your products fill the product pages automatically.
Download or share
Export a print-ready PDF (up to 300 DPI, CMYK and bleed for print shops) or share an online flipbook with a built-in order form.
Questions about this template
Does the Easter Sale template suit chocolate or decor brands as well?
Yes. The sample pages are written for toys, but sections, photos and colors are all editable. Rename the sections, use Replace photo or free stock photos on any template picture, and import your own products; a chocolate maker or decor brand can keep the pastel design and calendar exactly as they are.
How do buyers order from the Easter Sale catalog?
Share the wholesale flipbook: buyers browse the pages and send an order through the built-in order form, which reaches you by email and in the app. You can set minimum, multiple or maximum quantities per product, and the flipbook link comes with a QR code for printed copies and trade-fair stands.
When should an Easter trade sale run?
Run it in the four to six weeks before your Easter order deadline. Easter Sunday moves between late March and late April, so in an early-Easter year the sale may need to start in February. Many retailers buy their main Easter range months earlier, so a sale like this one targets reorders and late additions.
What makes a good Easter basket filler to sell wholesale?
Small, giftable items at an easy retail price: plush toys, wooden toys, puzzles, crayons, craft kits, books and egg-decorating sets. Lines that are not only for Easter, and packaging that looks good in a basket, help shops sell through. Give each item an age range and a clear photo.
Start your Easter Sale catalog
Pick this template, add your products and download a print-ready PDF or share an online flipbook. Free plan available, no card needed.