Streetwear catalog template with a night-city photo cover
A bold photo-cover set for streetwear brands: a night-city cover, contents for hoodies, sneakers, caps, bags and limited drops, ordering terms and an order form for the shops that stock you.
Free plan available — all templates are included on every plan. Already have an account? Open it in Templates.
All 7 pages
Cover, welcome letter, contents, how-to-order terms, a section divider, a wholesale order form and a back cover. Your product pages are added between them in the same fonts and colors.
About the Street & Urban template
This streetwear catalog template opens on a night-street photo of a young man in an orange sweatshirt, then cuts to a white panel with an orange rule and Street Supply in heavy Archivo Black, the second word in safety orange. Oswald headings and Open Sans text keep the inside pages sharp and minimal, and section dividers pair a street photo with an oversized chapter number. Seven pages, cover, welcome, contents, terms, divider, order form and back page, give a complete frame for a drop or a season.
Contents cover hoodies and tees, sneakers, caps and beanies, bags and limited drops, which fits most streetwear assortments. Put each drop on a grid page with SKU, a sizes-by-colors variant table and wholesale price, and open each release with its own divider. Stores can order from the printed form or a password-protected wholesale flipbook, and the flipbook's QR code can go on hang tags or a counter card. Recolor with 12 palettes to match a collaboration.
Best for
- Streetwear labels selling drops to skate and sneaker shops
- Brands with hoodies, tees, caps and bags in one range
- Limited releases that need a dated divider for each drop
- Pop-ups and trade shows where buyers order on paper
- Brands that want a city photo cover without a new shoot
Pages worth a closer look
Night-city photo cover
A street photo shot at night fills the top half, above heavy black and orange Street Supply type on white. Use Replace photo to drop in a campaign image from your own shoot and keep the rest of the layout.
Limited drops divider
The sample divider opens a Limited Drops chapter with a street photo, a large 01 and two lines of copy. Use one per release to give each capsule its own opening page and date.
Order form for stockists
Company, contact, PO number and ship-to fields sit above rows for item or SKU, description, quantity, unit price and total, followed by subtotal, shipping and a minimum-order note.
Contents for a streetwear range
Hoodies and tees, sneakers, caps and beanies, bags and limited drops are listed with page numbers, so a buyer can go straight to headwear or to the newest release.
What streetwear buyers want to see in a catalog
Put drop dates front and center
Streetwear sells on timing. Give every capsule a release date, a delivery date for stores and, where it is true, the production quantity. Shops plan social posts and launch nights around those dates, so print them on the divider for each drop.
Describe blanks and print methods
Buyers ask about fabric weight, fit and decoration: a 400 gsm heavyweight hoodie, a boxy or oversized cut, screen print, embroidery or puff print. Put these details in the description so they print under each photo.
Size for oversized fits
Streetwear often runs boxy, and size labels mean little. List garment measurements such as chest width and body length per size, and say whether to size down for a regular fit. Buyers also want your size curve so they can plan which sizes to order deepest.
Protect drops with account rules
If some colorways are limited, say which accounts can carry them and how allocation works. Clear rules about launch dates, online sales and discounting keep relationships with your key shops healthy. Print them on the terms page so every store reads the same version before it orders.
Mix lifestyle shots and flat lays
A night-street cover sets the tone, but buyers need flat lays or ghost-mannequin shots to see graphics and colors properly. Use lifestyle photos on covers and dividers, and clean product photos on the grid pages.
From product list to finished catalog
Start with this set
Open Street & Urban in EasyCatalog and recolor it with one of 12 palettes if you like.
Add your products
Import from Shopify in one click, or upload a CSV, connect WooCommerce or a product feed. Your products fill the product pages automatically.
Download or share
Export a print-ready PDF (up to 300 DPI, CMYK and bleed for print shops) or share an online flipbook with a built-in order form.
Questions about this template
What follows the night-city cover in Street & Urban?
There are seven. After the night-city photo cover come a welcome letter, contents from hoodies to limited drops, ordering terms with minimums, a photo divider, the wholesale order form and a back page with room for your social handle. Product pages for each category or drop go between the divider and the order form.
Can I replace the cover photo with my own streetwear shoot?
Yes. Click Replace photo on the cover image and upload your own, pick a free stock photo, or search your product photos by name. The type, orange accent and layout stay in place, and you can recolor everything with 12 palettes if your brand color is not orange.
How do I show a limited drop in a wholesale catalog?
Give the drop its own divider with the release and delivery dates, then a grid page for its styles with codes, sizes and prices. Set maximum quantities per item in the wholesale flipbook if stock is limited, and keep the link private with a password until launch.
Which prices belong in a streetwear catalog, retail or wholesale?
Shops need wholesale and suggested retail prices to see their margin, while fans only need retail. Make two editions from the same products: a password-protected wholesale flipbook with an order form, and a retail flipbook that checks out at your Shopify store.
Start your Street & Urban catalog
Pick this template, add your products and download a print-ready PDF or share an online flipbook. Free plan available, no card needed.