Lunar New Year catalog template for lanterns, teaware and gifts
A 16-page spring festival catalog in lucky red, gold and cream for wholesalers of lanterns, blossom stems, teaware and gift sets. Its order dates count back from a festival that moves every year, with 48-hour reorders near the date.
Free plan available — all templates are included on every plan. Already have an account? Open it in Templates.
All 16 designed pages
Covers, promotion and product-story pages built for this campaign. Use the ones you need; your product pages are added in the same style.
Product pages that fill themselves
Import your products and they take this layout automatically — shown here with sample products. Switch the grid any time, from 2 × 2 to 4 × 5 or a one-column line sheet.
About the Lunar New Year template
This Lunar New Year catalog template is built on lucky red, gold and warm cream, with Abril Fatface headlines and Nunito Sans text. The front cover hangs illustrated paper lanterns beside a scroll that frames plum blossom against a blue sky, next to the order-by date, reorder time and minimum order. A wall of glowing lanterns fills the band cover, and the poster cover drops Spring Festival onto a mustard-gold block. Oval photo frames recur inside.
The sample copy is written for a fictional gift wholesaler with hand-painted tea sets, paper and silk lanterns and blossom stems, all packed for gifting. Import your range and it lands on red product pages, each photo in a cream mat above its name, SKU and price. Catalogs can be priced in any of 28 currencies, which helps when you sell to importers abroad, and the wholesale flipbook's order form collects festival orders and quick reorders alike.
Best for
- Gift and decor wholesalers supplying Lunar New Year ranges to shops
- Teaware brands selling boxed tea sets for festival gifting
- Lantern and artificial blossom suppliers selling by pack and bundle
- Suppliers to Asian grocers, gift shops and restaurants before the festival
- Importers who price festival catalogs for buyers in other countries
Pages worth a closer look
Featured plum blossom tea set
A hand-painted stoneware teapot and cups with red plum blossom fill the photo. The page gives the $26 trade price against a $56 retail price, a case of four sets, and three details: teapot with four cups, hand-painted blossom and a gift box tied with gold ribbon.
Festival coupon under plum blossom
A red ticket-shaped coupon splits into 8% off festival orders and the code, under a photo of plum blossom. The line beneath adds free lantern display hooks for orders placed before November 20, and the footer keeps the December 12 order date in view.
Festival order dates that move each year
Tiles mark November 20, when reservations close, December 12, the last order date for delivery before the festival, and January 20 for the last reorders. The intro explains that the festival date changes yearly, so the order-by date is counted back from it.
Trade tiers with packs by the dozen
Discounts climb from 5% on orders of $300 to 15% with Net 45 terms from $3,000, with free freight from $800. The pack list sells tea sets four per case, lanterns twelve per pack, blossom stems in bundles of 24 and gift sets six per case.
What to include in a Lunar New Year wholesale catalog
Set deadlines from this year's festival date
Lunar New Year falls between January 21 and February 20, so a fixed calendar date will be wrong next year. Count back from the festival each season: stores want stock on display three to four weeks ahead, and the sample's December 12 order date falls eight weeks before the festival on February 6, 2027. Update the calendar page every year.
Check color, number and gift symbolism
Red and gold read as luck and prosperity, and eight is a lucky number for many customers. Four is often avoided because in Chinese it sounds like the word for death, and clocks, knives and plain white wrapping are poor festival gifts. Review set sizes, colors and packaging before the catalog goes out.
Give lantern specs and safety notes
Lantern buyers ask about diameter, material, indoor or outdoor use and how they light. Say whether a lantern is paper or silk, flat-packed or assembled, and whether it takes a battery or LED light. Note that paper lanterns should not be used with open flames, and give pack counts for display strings.
Keep fast reorders open until the last week
Demand peaks in the final two weeks before the festival, when shoppers buy decorations and gifts for family visits. Hold stock of core lines such as lanterns and blossom stems, and promise a reorder turnaround buyers can rely on. The sample ships festival reorders within 48 hours.
Add the zodiac animal and small gifts
Each festival has its zodiac animal, and themed ornaments, cards and gift boxes sell for that one season. Add them to a dedicated page, alongside red envelopes and small impulse gifts for the counter. Mark zodiac items clearly so buyers know they will not carry over to next year.
From product list to finished catalog
Pick this template
Open Lunar New Year in EasyCatalog and choose the cover and the pages you want — every page is optional and editable.
Add your products
Import from Shopify in one click, or upload a CSV, connect WooCommerce or a product feed. Your products fill the product pages automatically.
Download or share
Export a print-ready PDF (up to 300 DPI, CMYK and bleed for print shops) or share an online flipbook with a built-in order form.
Questions about this template
What pages are in the Lunar New Year template?
Sixteen: a scroll cover, a lantern band cover and a Spring Festival poster cover, then a welcome page, a lanterns and decor divider, a featured tea set, best sellers in oval frames, a festival offer, how to order, trade terms, a contact page with a QR code, a framed blank, a back cover, a spring festival lookbook, an order calendar and trade pricing. Product pages come from your range.
Can I update the Lunar New Year catalog for next year's festival?
Yes. Every date on the cover, welcome page, offer, terms and calendar is ordinary text you can edit, so the order-by date can follow the new festival. Use Replace photo to bring in the coming zodiac animal, and if you sell through Shopify, Sync refreshes prices, stock and photos before you share it again.
When is Lunar New Year, and when should stores receive stock?
It falls on the new moon between January 21 and February 20, on a different date each year. Gift and grocery stores like decorations and gift sets on display three to four weeks before, with top-ups in the final two weeks. That usually means wholesale orders in November and December.
What do shops stock for Lunar New Year?
Red lanterns, couplets and paper cuts for doors and windows, red envelopes, blossom stems, tea sets and gift boxes, plus items featuring the year's zodiac animal. Food shops add oranges, candies and snack trays. Decor and gift sellers usually do well with ready-wrapped sets that customers can take on family visits.
Start your Lunar New Year catalog
Pick this template, add your products and download a print-ready PDF or share an online flipbook. Free plan available, no card needed.