Warm Terracotta: a boho catalog template in rust, sand and cream
Warm Terracotta frames a cream page with sand-colored half-circles and rust Abril Fatface titles. A boho catalog template for ceramics, textiles, candles and handmade goods sold to gift shops.
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All 7 pages
Cover, welcome letter, contents, how-to-order terms, a section divider, a wholesale order form and a back cover. Your product pages are added between them in the same fonts and colors.
About the Warm Terracotta template
Warm Terracotta is a boho catalog template drawn from sun-baked clay and desert plaster. The page is a warm cream, a sand-colored half-circle hangs from the top of the cover to hold your brand name, and quarter-circle shapes return in the corner of every inner page. Titles are set in Abril Fatface, a high-contrast display face, in chocolate brown and terracotta, with Nunito for labels and body text.
It suits makers and small brands whose products carry texture and a human hand: pottery, woven baskets, macramé, candles, linen and boho jewelry. Variant tables can show the sizes and colors of each piece, and the online flipbook can cap order quantities when a batch is small. Take a print-ready PDF to craft fairs and gift markets, and share the flipbook link with stockists between shows.
Best for
- Ceramics, pottery and planter studios
- Basket, rug, macramé and textile makers
- Boho fashion, festival accessories and handmade jewelry
- Candle and rustic home decor makers selling to gift shops
- Artisan collectives sending a joint wholesale catalog
Pages worth a closer look
A half-circle that holds your brand name
A wide sand-colored half-circle hangs from the top edge with your brand name inside it, above Product in brown and Catalog in terracotta Abril Fatface. The centered layout and warm cream page give the cover a handmade, sunlit feel.
Ordering terms with room for maker notes
Three white cards explain how to send an order, what the minimums are and how delivery and claims work. Handmade brands can add a line about natural variation and production lead times here, so buyers know what to expect before they order.
Big Abril Fatface numerals for each range
Each section begins with an oversized sand-toned 01 in Abril Fatface, a small COLLECTION Nº 01 label and the range name in brown. Name sections after materials or techniques, such as Stoneware, Woven or Small Batch, to tell your story as buyers browse.
A terracotta order form on cream
The order form keeps the cream page and adds a terracotta header row over the item table, with spaces for the stockist's name, PO number and address above it. Below the table, subtotal, shipping and total lines share the footer with your minimum order, so the buyer can check the sum before sending.
How to present handmade and boho products to stockists
Explain natural variation before it becomes a return
Hand-thrown glazes, woven fibers and natural dyes never repeat exactly. Say so in a line on the How to Order page and in product descriptions, and photograph a typical piece rather than the best one. Buyers accept variation; what they do not accept is surprise.
Be honest about batch sizes and lead times
Small-batch makers sell out and restock slowly. State production lead times, such as four to six weeks, and set maximum quantities in the flipbook so one buyer cannot order more than a batch. Fair allocation protects your relationship with every stockist.
Tell the maker story in a few lines
Gift shop buyers sell stories as much as objects. Use the welcome letter for who makes the products, where and with which materials, in under 100 words, and repeat a one-line version on each divider. Shops can reuse that text on their own shelf cards.
Shoot in warm daylight with texture
Raw linen, plaster walls, wood and dried grasses suit the terracotta palette. Use warm daylight, keep one background per collection, and include a hand or a familiar object in a few shots so buyers can judge scale without reading dimensions.
Offer a starter assortment
A curated starter pack, for example 24 mixed pieces at a set price, makes a first order easy for a small shop that does not know your range yet. Feature it on the first product page after the contents and mention it again on the order form.
From product list to finished catalog
Start with this set
Open Warm Terracotta in EasyCatalog and recolor it with one of 12 palettes if you like.
Add your products
Import from Shopify in one click, or upload a CSV, connect WooCommerce or a product feed. Your products fill the product pages automatically.
Download or share
Export a print-ready PDF (up to 300 DPI, CMYK and bleed for print shops) or share an online flipbook with a built-in order form.
Questions about this template
Can I show size and color options for handmade pieces?
Yes. Product pages can include variant tables that list sizes across colors, plus SKU, price, barcode and description fields. For one-of-a-kind or small-batch items, set maximum quantities in the wholesale flipbook so buyers cannot order more than you can make.
Can I change the terracotta colors to match my brand?
Yes. Recolor the whole set with one of 12 palettes, or set your own colors and swap any font for another from the editor's library. The rounded shapes and the page structure stay in place, so a recolored version keeps its handmade character.
What is a boho catalog style?
Boho, short for bohemian, mixes earthy colors such as terracotta, rust, sand and cream with natural textures and relaxed, handmade details. In a catalog that means warm backgrounds, rounded shapes like arches, a characterful display font and photos with daylight and natural materials.
How should handmade sellers price products for wholesale?
Work from your full cost, including materials, labor and overhead, then set a wholesale price that still leaves a profit. Shops usually mark wholesale prices up about two to two and a half times, so check that the resulting retail price is one your customers will pay. If it is not, revisit costs first.
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Start your Warm Terracotta catalog
Pick this template, add your products and download a print-ready PDF or share an online flipbook. Free plan available, no card needed.