Best sellers catalog template ranked by what stores reorder
A 15-page wholesale catalog that puts your proven products in front of current and new stockists, ranked by real reorder numbers. The sample is a fictional handmade homeware workshop selling mugs, candles, soap and textiles.
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All 15 designed pages
Covers, promotion and product-story pages built for this campaign. Use the ones you need; your product pages are added in the same style.
Product pages that fill themselves
Import your products and they take this layout automatically — shown here with sample products. Switch the grid any time, from 2 × 2 to 4 × 5 or a one-column line sheet.
About the Best Sellers template
This best sellers catalog template turns sales figures into the design. The front cover lists the top five products with thumbnails, SKU, price and a green bar for units reordered, under a heavy black-and-green title. A dark green poster cover sets a huge N°1 below a round photo of hands holding a small wood carving over fresh shavings. Kumbh Sans type, forest-green accents and workshop photos of looms, a potter's wheel and stacked soap carry all 15 pages.
Send it to stores that already stock you, or to new accounts that want a safe first order. The sample copy for a fictional homeware workshop covers a reorder bundle, standing orders every six weeks and no minimum on reorders; change the terms to match yours. Bring your top lines in with the Shopify import or a CSV upload and they flow onto product pages with photo, SKU and price. The wholesale flipbook takes reorders through its order form, and the PDF prints for trade fairs.
Best for
- Handmade homeware and gift makers sending a reorder catalog to current stockists
- Brands courting new stores with their most proven products
- Wholesalers setting up standing orders on fast-moving lines
- Ceramics, candle and soap makers who sell by the case
- End-of-year reviews that show stores which lines sold through
Pages worth a closer look
Ranked cover with reorder bars
Five products are listed in order with a thumbnail, SKU, price and a green bar for units reordered. Type in your own counts or switch the measure to units sold; a ranked list tells a buyer what moves before they see a single price.
N°1 poster cover
The poster is a dark forest-green page with a round photo of hands holding a small wood carving and a huge N°1. One line explains the ranking, which makes it a strong first page for a flipbook link or a social post.
Reorder bundle in big green figures
A large green 12% sits above the offer, three short rules and a quote code, beside a photo of hands holding a stack of soap. The rules let stores mix colors and sizes, so they can refill a whole shelf in one order.
Ordering steps with a standing order
Four numbered steps run from picking to restocking, and the sample text for the last one offers a standing order shipped every six weeks. A tinted band below sums up first-order and reorder minimums, payment, dispatch and the free-freight threshold.
How to build a best sellers catalog stores reorder from
Rank by reorders, not first orders
First orders show what looked good at a fair; reorders show what sold to real customers. Rank products by units reordered or by how many stores reorder them, and say which you used. Buyers trust a ranking more when they can see how it was made.
Add one line on why each product sells
Next to each best seller, explain what makes it move: a price under $25, a giftable size, a color that photographs well. Store owners repeat these lines to their staff, and they help a new account choose between two similar mugs or candles.
Make proven lines easy to restock
Best sellers are the products stores reorder most, so remove friction. Smaller case packs, no minimum on reorders and quick dispatch make it easy for a store to restock before it runs out, which protects your sales as much as theirs.
Refresh the ranking every season
A best sellers catalog dates quickly. Update the ranking each season, mark new entries and drop products that fell away. If a line is being discontinued, say so and give a final reorder date; stores dislike learning it from an out-of-stock notice.
From product list to finished catalog
Pick this template
Open Best Sellers in EasyCatalog and choose the cover and the pages you want — every page is optional and editable.
Add your products
Import from Shopify in one click, or upload a CSV, connect WooCommerce or a product feed. Your products fill the product pages automatically.
Download or share
Export a print-ready PDF (up to 300 DPI, CMYK and bleed for print shops) or share an online flipbook with a built-in order form.
Questions about this template
Does EasyCatalog rank my best sellers automatically?
No. The ranking on the cover and the top-six page is text you edit, so you can rank by units, stores or revenue from your own sales reports. Products, photos, SKUs and prices come in through the import, and for Shopify stores, Sync keeps prices, stock and photos up to date.
Which pages make up the Best Sellers template?
There are fifteen: a ranked cover with reorder bars, a band cover with a loom photo, an N°1 poster, a founder's letter with three trade figures, contents, a candles divider, a featured product with specs, a top-six page, a reorder bundle, ordering steps, trade terms, contact, a framed blank page, a back cover and a workshop lookbook.
What should a best sellers catalog include besides the products?
Give buyers reasons to trust the list: how it was ranked and over what period, a short line on why each product sells, pack sizes and reorder terms. A simple offer on reorders that include several best sellers encourages stores to restock more than one line at a time.
How many products belong in a best sellers catalog?
Ten to twenty is typical. A top ten is easy to scan and remember, and a few more let you cover each category. Beyond twenty the list stops feeling selective, so keep the rest in your full catalog and mention where to find it on the contact page.
Start your Best Sellers catalog
Pick this template, add your products and download a print-ready PDF or share an online flipbook. Free plan available, no card needed.